What Is High Ticket Affiliate Marketing?
August 2, 2022
Has your affiliate marketing commission rate hit rock bottom as of late? If this is the case, opting for high converting offers and earning a higher commission is the way to go. So, what is high ticket affiliate marketing and what do you need to do to get a piece of the proverbial pie?
Our article explains how to become a high ticket affiliate and clarifies the ambiguities around how it works. Read on to get a detailed overview of the benefits and limitations of the affiliate marketing trade and tips on how to choose the best affiliate marketing strategy.
What Is High Ticket Affiliate Marketing and How Does It Work?
The average commission an affiliate marketer can earn tends to range between 5% and 30% of the value of a single sale. High ticket affiliate programs, on the other hand, target companies that are reputed to offer much higher rates of commission, typically $100 – $1,000+ per sales transaction. This figure is usually applicable to a single flat fee payable on a converted sale.
This marketing method maximizes your income without committing to any additional resources or extra time. The catch to this plan is that marketers need to take the time to find and select the appropriate products and secure the highest paying affiliate niches amid fierce competition.
If you are fully committed to achieving your affiliate goals, however, you will reap the financial rewards. High ticket products and services are usually expensive, and although sales conversion is less frequent, lucrative payback and profits compensate for this fact.
If you are able to add recurring commission offers such as subscription services to your arsenal, you are virtually assured of high yields. Equally, opulent items, digital products, and software can pave the way to your becoming a super affiliate with a substantial monthly paycheck.
DID YOU KNOW: Becoming a market manager who engages in high-ticket offers might be the best thing you ever do. Top high ticket marketers earn as much as $119,000 annually. |
How to Start High Ticket Affiliate Marketing?
Making a decent living from affiliate profit sounds too good to be true. So how should you start?
1. Acquire Expertise
Knowledge is key. Whether you are an old hand at affiliate marketing or just starting out, acquiring expertise in the field is essential. The more informed you about the affiliate marketing strategy you can use to promote high-cost products, the better you will perform.
- Identify the target audience and niche available to you
- Compile and narrow down a list of high ticket items that are popular with high-end shoppers
- Subscribe to a relevant, reputable affiliate program that offers big bucks
- Know your product intimately to ensure a smooth transition into the high ticket affiliate market
2. Pay Attention to Detail
Customers who can afford to purchase high-end products are usually very discerning. Therefore, when promoting a high-ticket offer, stay product-focused and pay attention to every last detail. Include product descriptions, demos, testimonials, and reviews where possible.
3. Become a Master of AIDA
Customers can only buy a product if they know about it. To this end, creating awareness, sustained interest, and a strong desire to purchase the product you are promoting is vital.
Create a sales platform that advertises desirable content in such a way as to highlight the product’s properties. Also, use suitable marketing techniques to inspire a bigger market demand.
Design your high affiliate ticket marketing sales funnel to be geared toward streamlining actions needed to finalize sales transactions.
4. Boost Your Reach
Unless you are a guru in using SEO tools to place your business front-and-center, you will need to utilize additional tools to increase your campaign’s reach. Consider using social media platforms such as Facebook, Twitter, TikTok, or YouTube for product promotion.
It is common knowledge that YouTube pays well for attracting a large number of views with Prime video content. Equally, YouTube SEO is optimized for maximum exposure.
Linking your social profile to your campaign similarly generates leads. They, in turn, may be used for an automated email response promoting brand exposure, thus creating a win-win situation.
Key Takeaways
High ticket affiliate marketing targets expensive products, meaning that the commission rate is high. |
Finding a niche that is a good product-audience fit is key to your ultimate success. |
Know your product and your audience in order to cultivate loyal repeat customers. |
Pay attention to detail, use the AIDA (attention, interest, desire, action) model, and activate social networking strategies to boost your reach. |
Find offers with a high frequency, recurring commission offers, or low-competition offers for the best results. |
Types of High Ticket Affiliate Marketing Strategies
There are several successful strategies you can use to get the most out of the affiliate marketing trade:
High-Ticket Offer
A high-ticket offer refers to a physical product or service that is of exceptional value to consumers and retails at a high cost. Sellers make more profit per sale, charge higher premiums for services, and generally sell only expensive, top-of-the-range luxury items.
These types of sales transactions amass huge commissions without any extra effort.
Recurring Commission Offers
Recurring commission offers are much sought after as they bring in a regular monthly, quarterly, or annual paycheck. High ticket affiliate marketing examples include:
- Selling product and services subscriptions
- Marketing digital products and accessories
- Trading in home theater equipment, jewelry, and a range of other high-cost products
This affiliate marketing strategy is particularly useful when building a strong financial base for your business.
High Converting Offers
High converting affiliate programs seek out services and choose products that have a high market demand and an excellent sales conversion rate. High converting offers, therefore, promise steady browser traffic to your site and a boost in sales commissions.
Offers With a High Frequency of Repeat Purchases
Once ensconced in an affiliate program that is based on offers with a high frequency, you can expect your high ticket affiliate marketing salary to improve significantly. Repeat purchases are testimony to the fact that customers are happy with the product and keep returning to your brand for more. Observing good customer relationship management (CRM) practices is vital for the success of such ventures.
Low-Competition Offers
If you are a beginner in the affiliate marketing trade of high ticket products, opting for low-competition offers may be a good place to start.
Research before securing specialty openings in the market. Low-competition offers in 2022 include:
- Solar energy products
- Home office equipment
- Sports equipment
- Smart home devices
- Gaming accessories
Always keep market demand, product-audience fit of items, and possible competition in mind.
Benefits and Limitations of High Ticket Affiliate Marketing
Whether you have to make a living with your writing skills or choose to pursue a career as a high ticket affiliate, always look at the benefits and limitations inherent to the task.
Benefits
Those in the know say that dealing in high-ticket offers delivers many benefits. Notable advantages include:
1. Anyone Can Do It
There are no necessary qualifications for becoming a successful high ticket affiliate. Although the process is the same for any affiliate program, the gains on high-ticket offers are much bigger. As such, we recommend high ticket affiliate marketing for beginners and seasoned affiliates alike.
2. More Commission, Fewer Sales
The idea behind high ticket sales is for the marketing affiliate to boost his commission rate without having to invest more of his available assets. As high ticket products are more valuable and expensive, a smaller number of sales can still generate a sizable income.
3. Good Return on Investment
Every investor aims to recoup his capital outlay as fast as possible. This is where the affiliate marketing trade pays off.
Since high ticket affiliate marketing deals with expensive articles by definition, if products are managed well and promoted successfully, your ROI can go nowhere but up.
4. More Product-Focused
As an affiliate marketer of high ticket items, you have to rely on your passionate promotion of a small inventory of products to bring in the money. This strategy allows for greater focus on the task at hand and in-depth knowledge of the properties of the products you sell.
5. Higher Brand Promotion
If your affiliate brand involves high-cost products, it is more likely that you will be noticed on social media platforms. Similarly, high ticket products feature more readily in web searches utilizing SEO and Google ads. Moreover, high ticket affiliate marketing 2022 statistics reveal that tried and trusted brands generally generate recurring purchases.
6. Product Upselling
When using a traditional sales funnel on your website, products can be upsold to increase the value of the sale. However, profit from upsells and cross-sells is limited to the customer’s ability to spend more.
With high ticket affiliate trading, you already know that your clientele can easily afford to purchase high-cost products. This knowledge makes the offer of an upsell or promotion of a bundle deal considerably easier.
7. Limited Competition
Trading in high-cost products is not everyone’s cup of tea. Because of this, it is a slightly less fiercely competitive market and a perfect opportunity to make money.
Limitations
Even if you know how to do high ticket affiliate marketing, it is important to be aware of the limitations linked to the affiliate market trade. Keep the following factors in mind:
1. Smaller Target Audience
As mentioned earlier, your inventory will be a lot more limited when selling high ticket, exclusive products. Consequently, it is important that you maintain a product-audience fit to compensate for a reduced pool of prospective customers.
2. Sales Cycle Length
Sales cycle length, also called the cookie duration, refers to the number of days it takes to close a deal once a potential customer has clicked on your link. Many high ticket referrals have a limited cookie duration, which increases the stress of meeting sales deadlines.
3. Fraudulent Activities
Is high ticket affiliate marketing legit? In truth, an alarming number of get-rich-quick affiliate programs turn out to be fraudulent or illegal. Find well-rated and verified platforms that comply with federal and state law rules and regulations.
Alternatively, consult vetted reviews and Better Business Bureau accreditation for reliable consumer feedback.
4. Lower Sales Conversion Rate
Engaging a prospective customer to complete a purchase is no easy feat at the best of times. Consequently, the occurrences of cart abandonment and incomplete sales are ridiculously high. This trend is especially true if you are selling more expensive, elite products as a high ticket affiliate marketer.
5. Commissions Threshold
Many affiliate programs place a limit on commission payable to affiliates. Check that you do not inadvertently subscribe to a program that limits your earning potential severely. Also, make sure that you understand how to get into high ticket affiliate marketing safely and securely before taking the plunge.
DID YOU KNOW: Using suitable SEO services can be immensely useful in ensuring a decent commissions cheque, regardless of a limited, smaller target market for the products or services you promote. |
Conclusion
Once you have mastered the principles of marketing high-cost products, you will realize that affiliate programs can be very profitable if managed correctly.
However, be aware of the pitfalls and limitations of this type of business and do your research before trying your hand at it. Select a niche with high market demand and follow verified affiliate marketing strategies to make it happen.
Lastly, go for the gold with offers with a high frequency and don’t settle for less than the best out of the high ticket affiliate market.
FAQ
Research shows that Refersion is currently the top affiliate program to join if you want to earn high rates of commission. Canva, Fiverr, and Semrush are also rated highly, with GetResponse, ConvertKit, and HubSpot occupying places in the top 7. Big enterprises such as Shopify and Bluehost are also suitable options.
There are many types of high ticket affiliate programs available. These include SaaS, retail, web hosting, and electronics affiliate marketing schemes. As such, commission rates can be anything from 1% to 200%, depending on the affiliate retailer. Also, consider the sales cycle length or cookie duration applicable to particular items.
What is high ticket affiliate marketing, you ask? High-ticket offers are goods or services which are sold at a higher price. Buyers value these items highly and are willing to pay a lot to acquire them. Examples of high ticket merchandise include cars, jewelry, and other luxury items. Services such as exclusive coaching, webinars, and training are similarly categorized.