A Full Guide to Impact Investing in 2023


What are impact investments? This type of investing is growing in popularity. Impact investing is the act of investing money in companies, organizations, or funds with the aim to generate both financial and environmental benefits.

In this article, we’ll take an in-depth look at what such investing entails as well as why people seem to choose this kind of investment more and more often.

What Is Impact Investing?

This type of investing is an approach that aims to produce both social and environmental benefits in addition to financial gains. Impact investments can be made in a variety of asset classes, with varied specific outcomes.

Impact investing is made with the twofold aim of providing a financial return and making a positive, measurable social and environmental impact. Impact investments can be found in both emerging and developed markets, with most targeting returns ranging from market rate to below-market-rate returns, depending on the investors’ strategic objectives.

Impact Investing Origins

Although ‘impact investments’ first appeared as a term in 2007, the concept dates back many years ago. There is evidence that this practice has ancient roots – the Jewish law required ethical investing even in Biblical times. Fast forward to the 18th century, when the origins of social impact investing can be traced to the Methodists in the United States.

Impact investing’s main goal is to alleviate the negative consequences of business activity on society. As a result, impact investments might sometimes be described as a form of charity.

Impact Investing Key Components

Impact investments are made up of these three essential components:

  1. An intention to make a positive social impact or achieve beneficial environmental effects through investing;
  2. Also, unlike charity, impact investments are a business endeavor that is meant to produce a return on investment – so apart from just having a social impact, it should produce capital.
  3. Another essential element is impact measurement, achieved by tracking the social and environmental performance of your investments via transparency and accountability indicators and goals.

Other Similar Investment Methods

Impact investments are not the only way to put your money to work in support of good social and environmental causes. Other responsible investment methods, such as SRI investing and ESG investing, might be familiar to you.

ESG Investing

The term “environmental, social, & governance (ESG)” refers to the methods by which an investment may have a measurable, material impact. The integration of ESG strategy factors with traditional financial analysis enhances conventional valuations by identifying possible risks and opportunities that may be overlooked using purely technical measures. While there is a social consciousness underlying it, financial performance remains the main objective of ESG valuation.

SRI Investing

Socially responsible (SRI) investing goes a step further than ESG by actively eliminating or selecting investments based on particular ethical criteria. The underlying motivation might be religion, personal values, or political beliefs. Unlike ESG analysis, which forms valuations, SRI employs ESG factors to filter the investment universe via negative or positive screens.

DID YOU KNOW: Depending on the different impact investments strategies, there are various socially responsible impact investing funds, which include mutual funds and exchange-traded funds (ETFs), community investments, and microfinance. If you’re not sure which investment fund would be the best option for you, consider using a Robo-Advisor.

Who Does Impact Investing?

Impact investments appeal to a wide variety of both individual and institutional investors. Individuals, private businesses, government and non-governmental foundations, religious institutions, pension funds, and fund managers are just a few of the many types of investors that contribute to impact investments. Here’s how they do it:

Fund Managers

Impact investments fund managers concentrate their fundraising efforts on presenting a plan with an anticipated financial and social return. They also focus their efforts on maximizing the fund management’s social impact and financial performance expertise in providing other businesses with venture capital.

Impact investors may be required to make choices that will provide a greater financial gain. An example of this is when an impact firm reinvests its profits in order to expand its impact or cross-subsidizes lower profit areas and forgoes paying out early or more money to investors in the short term.

Development Finance Institutions

DFI plays a key role in the worldwide impact-investment environment, causing economic development in underdeveloped areas across the world. They provide catalytic money to markets where private sector investment is insufficient, drawing on extensive institutional knowledge and strong connections with previously underserved sectors.

DFIs have diverse approaches to environmental and social considerations in their ESG and impact investing, and they play a critical role in promoting cooperation between public and private sector participants for large-scale projects.

Banks, Financial Advisors, Pension Funds, and Wealth Managers

All of these can provide investment opportunities for their clients, which include both individuals and institutions. Many banks, financial managers, and even some of the best individual retirement funds are beginning to show increased interest in some general or specific social or environmental cause.

Impact investments may assist pension fund managers to invest in sectors that are important to their members. These are investments designed to have a beneficial social and environmental impact while also providing financial returns.

Private Foundations

Because donors increasingly want their charitable donations and private equity investment assets to contribute to social change, the field of impact investing is popular among private foundations. Although a larger percentage of private foundations go into impact investments to create a philanthropic impact, there is also a considerable number of them who are into this investment method primarily for the financial returns.


The fact that nonprofits are motivated by impact rather than financial returns sets them aside in the impact investments industry and establishes them as key actors. As a nonprofit organization expands its operations in the impact sector, it also has to consider how it might help individuals make transactions and how this may affect its tax obligations.

Religious Institutions

Religious communities were among the first impact investors, and many of them remain in their position at the forefront.

Impact investments allow faith-based organizations to connect their beliefs with their investments in order to create a more just and sustainable world. Many different faiths and traditions practice this type of investing, which aims to create opportunities for people or protect the environment.

DID YOU KNOW: There are two sides to every impact investment agreement: the impact investor and the impact investee. The impact investor invests with the aim of generating social change while also earning a financial profit. The impact investee, however, refers to any mission-driven organization with a market-based approach.

Key Takeaways

The definition of impact investing is an investment approach that aims to produce environmental and social benefits in addition to financial gains.
The three key components of impact investments are intentionality, return, and measurability.
Impact investments are favored by a wide variety of investors, including individuals, private businesses, religious institutions, pension funds, etc.
In the 18th century, religious institutions were among the first impact investors, as this investing method allowed them to avoid investing in businesses that went against their values such as the slave trade, tobacco, or gambling.

Why Opt for This Type of Investing?

The impact investments industry presents a variety of profitable opportunities for investors to support social and environmental causes while also generating financial returns. Let’s take a look at some of the other reasons why people are choosing impact investments:

Social and Environmental Impact

Impact investments can help to achieve social and environmental changes. When an impact investment is done correctly, it has beneficial social effects that improve the lives of the less fortunate. For example, health care impact investments might provide access to quality health care for people who wouldn’t otherwise have it, improving their quality of life.

In addition to the positive social impact, impact investments can also have a positive environmental impact. Many impact investments are focused on sustainable or green initiatives, which can help preserve our planet’s resources.

Financial Gains

Although impact investments are still being met with some suspicion by a number of people, this kind of investment does have the potential to deliver substantial returns. What is best about impact investing is that it has the ability to diversify your portfolio while also making the world a better place.

In general, an impact investor may reinvest the same money in a variety of socially beneficial initiatives or organizations. Even a modest return of principal provides philanthropic leverage that isn’t obtainable through conventional grantmaking.

Religious Reasons

Impact investments are also growing in popularity among religious groups. Many faiths emphasize the importance of helping others, and impact investments provide a way to do that.

Meet Client Demands

Impact investments are becoming increasingly popular among investors today, especially Millennials and Gen Z. One of the most common reasons why investment firms do impact investment is to meet customer demand. In today’s context of trust-based, philanthropy-motivated investing, businesses must offer impact investment services to remain competitive.

Put Their Capital to Work

Investing in social, health, and environmental causes is a more cost-effective approach to fulfill your personal or corporate social responsibility (CSR) objectives than donating money. Instead, smart impact funds allow investors to support the recipients in a sustainable manner — whether it’s a small-holder farmer, a health start-up, or an energy provider – while also establishing an inclusive circle of progress.

DID YOU KNOW: From only one option in 1971, the funds for environmental and social impact investing have expanded to nearly 400 today. Apart from the top-ranked concerns (human rights or climate change), there are a variety of other choices that meet everybody’s needs — from affordable health care to sustainable energy.


Impact investments are a growing field, and there are many opportunities for investors to get involved. By choosing to go for impact investments, you can help to drive social and environmental change while also doing something for your financial return.


Does impact investing work?

Apart from the social and environmental gains, investors may also profit from impact investing. According to a survey conducted by the GII Network in 2020, more than 88% of impact investors said that their investments were meeting or exceeding their financial objectives.

Is impact investing profitable?

Not only do impact investments allow people to fulfill their philanthropic goals, but they also give a good return on investment, which makes impact investments a profitable venture.

What is the difference between ESG and impact investing?

While ESG can help you invest more responsibly, it’s not the same as impact investing. Unlike ESG, this type of investing is a method rather than a set of criteria, and while it may focus on financial growth as well, its primary goal is often positive social and/or environmental change.


I learned a lot about finance after working for a digital marketing company specializing in investing and trading stocks, forex, etc. After that, I got exposed to other verticals such as wealth management and personal finance, which further improved my understanding of the financial world.

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