• Video Dating: ★★★★★ 5/5
  • Icebreakers: ★★★★★ 5/5
  • Send a Smile: ★★★★☆ 4/5
  • What If: ★★★★★ 5/5
  • Free Communication Weekends: ★★★★☆ 4/5

eHarmony Review UK [2022]

  • Video Dating: ★★★★★ 5/5
  • Icebreakers: ★★★★★ 5/5
  • Send a Smile: ★★★★☆ 4/5
  • What If: ★★★★★ 5/5
  • Free Communication Weekends: ★★★★☆ 4/5

Best For

Singles looking for a serious relationship


  • Algorithm-based matchmaking
  • Detailed profiles
  • Large member base
  • High success rates


  • Limited free membership
  • Long sign-up process



£44.95 flat fee







Online dating has become the most popular way to meet a potential significant other, and eHarmony offers just that. The dating service is a popular choice for people seeing love online, and for plenty of reasons. If you’re contemplating joining the service, read the eHarmony reviews we’ve compiled for you to see if it’s the right choice; if you’re looking for a serious relationship, this article is a piece for you. Let’s get started!

What Is eHarmony?

eHarmony is a dating site that matches people based on levels of compatibility. Since its launch in 2000, the site has used an algorithm that matches people based on their answers on a personality test. Unlike other dating sites, eHarmony’s matchmaking is oriented towards character compatibility rather than physical appearance.

This is more important for lasting relationships, and it’s confirmed by factual evidence on love! The site’s success rate is an accomplishment in itself: over 2 million people have found love!

How Does eHarmony Work? 

eHarmony is geared towards singles looking for a meaningful connection; they’re not just looking for a casual hookup, but a serious relationship. Every new member must answer questions based on a 32-dimension model that reveals potential levels of compatibility.

The 32 dimensions are divided into six sections:

  • Emotional Temperament
  • Social Style
  • Cognitive Mode
  • Physical Attributes
  • Relationship Skills
  • Values and Beliefs.

Since the length of sign-up time is long, only people who are truly interested in a relationship will complete a profile.

eHarmony’s Standout Features

eHarmony reviews for the UK reveal that one reason behind the site’s popularity is the number and quality of features. We laid out some of the site’s most notable features so you’ll know what to expect. 

Video Dating

eHarmony Premium members have access to their video dating feature, which lets members schedule a video date before meeting in person. This has been much appreciated during the COVID-19 pandemic by those wanting to date while socially distanced. Video chatting can also help people relax and learn the intricacies of dating before dating in person, so access to video dating is definitely worth paying the eHarmony price for in the UK market. 


Since the site matches are based on personality traits, it features custom conversation starters to make communication easier. These are known as icebreakers, and using one helps if you don’t know what to write for your first message

Send a Smile

One of the users’ favourites is Send a Smile, which allows users to send smiley icons to matches and get the conversation flowing; this helps to avoid an awkward introduction.

What If

We also analysed the ‘What If’ feature for this eHarmony review, which lets eHarmony users expand their horizons by matching with people outside their preferences! The feature allows you to view 30 extra profiles you may not see in your compatibility tab.

Free Communication Weekends

Free Communication Weekends are communication events that usually take place during extended weekends to allow prospective eHarmony users to talk without a membership. This avoids individuals going through the sign-up process.

Ease of Use

The latest eHarmony reviews for 2022 confirm that the eHarmony dating site and dating app are simple to operate. The app is optimised for Android and iOS and can be downloaded for free independently or in tandem with the website. There isn’t a big difference between the app and site, since both allow access to the same features and share a minimalistic design

The signup process, although lengthy, is straightforward. On the website’s homepage, select your gender and sexual preference


Either enter your email address and choose a password or sign up with Facebook

Next, complete the personality quiz. According to eHarmony UK reviews, this can take up to 20 minutes, which eHarmony confirms.

After you’ve answered all the questions, enter some more personal information to complete your profile. 


Once you’re done adding information, add the finishing touches to your profile and start browsing potential matches!

eHarmony Cost and Plans

Now let’s look through eHarmony’s different pricing plans and see if they’re worth it.

Is eHarmony Free? 

Yes! Technically, you can opt for a free membership. eHarmony is one of many great sites for free dating, but keep in mind that features in the free membership are limited. If you’re serious about finding love, consider becoming a paid subscriber instead.

By the way, there is also a 3-day free trial that allows you to cancel if you’re not satisfied with the service.

Once you’re familiar with all eHarmony’s features plans, you can decide whether the eHarmony cost for the UK access is worth paying for.

Paid eHarmony Plans

eHarmony offers four different paid membership options, which you can choose depending on your budget.

Plan Subscription Price Subscription Length
Starter £44.95 flat fee 1 month
Classic £25.95/month 6 months
Premium £15.95/month 12 months
Comfort £11.95/month 24 months

All eHarmony plans include offered paid features; the only difference is the length of subscription. 

Customer Support

The customer support offered at eHarmony is described as excellent; email support is available 24/7 and phone calls operate during working hours, including Saturday! Live chat is another option, and their help section offers solutions to any problem. 

What Are Some Alternatives?

If you want to diversify your dating experience, here’s how eHarmony reviews against three competitors: Match.com, OkCupid, and Tinder. 

eHarmony Match.com OkCupid Tinder
Win  Extremely high success rates A large variety of features All genders and sexualities welcomed Numerous free features
Lose More expensive Limited free version No video chat  Low success rates for serious relationships
Best For Finding a lifelong partner Traditional daters People looking for a long-term commitment Casual dating

Debating between Match or eHarmony? You’re not the only one. eHarmony is ranked higher for dating among Christians, while Match.com is suitable for those over 50 and dating. In the end, though, if you’re looking for love and a lasting relationship, you can’t go wrong with either, especially eHarmony. However, if you want to make that decision by yourself, read through our Match.com review and compare the two.

Bottom Line

eHarmony is one of the most successful sites for finding love and facilitating serious relationships. Some even end up in marriage! Is eHarmony any good? Yes! A large number of members and eHarmony’s meticulous matchmaking process make this dating site a must-visit for anyone looking for the right partner. Good luck!


Is it worth paying for eHarmony?

Yes. The majority of users agree that their subscription price is well worth it for the services they receive in exchange. Our stance (and theirs) is that you try eHarmony!

Can eHarmony be trusted?

Sure can! eHarmony is a legitimate website that takes user safety very seriously. The team vets all profiles and ensures that there is no harmful behaviour going on such as catfishing. In addition, all user data is private and safe from leaks.

What age group is eHarmony for?

Although the site is intended for users of all ages, eHarmony reviews say that most are between 30 and 44 years old. Anyone looking to find a partner in this age group has the best chance of success.


I've loved writing since I can remember, and back in high school, I started loving psychology as well. So I majored in it while dabbling in spirituality and yoga on the side.