• Monthly Visits: 6.8 million
  • Uptime Score: 99.9%
  • Money-Back Guarantee: No refunds
  • Storage: Unlimited
  • Nr. of Websites: 53,029 live sites

Detailed BigCommerce Review [2022's Data]

  • Monthly Visits: 6.8 million
  • Uptime Score: 99.9%
  • Money-Back Guarantee: No refunds
  • Storage: Unlimited
  • Nr. of Websites: 53,029 live sites

Best For

Best for building and hosting online stores


  • No transaction fees
  • Provides more features than any other ecommerce website builder
  • Suitable for both big and small online stores


  • It comes with an annual sales threshold
  • It does not provide any email marketing tools

Our article is one of several BigCommerce reviews determining what this e-commerce host has to offer and how it compares to rivals and self-hosted VPS hosting services such as Siteground and Hostwinds.

Boasting a range of client companies from startups to enterprise giants, BigCommerce provides SaaS support to online businesses, highlighting integrity, teamwork, vision, and innovation as key values in its work philosophy. In this article, we’ll take a closer look at what BigCommerce has to offer by looking at:

  • BigCommerce: What is it?
  • Main Features
  • Plans and Pricing
  • Customer Reviews
  • Privacy and Security Policy
  • BigCommerce Alternatives
  • FAQ

What Is BigCommerce?

BigCommerce is regarded as one of the leading platforms for hosted e-commerce that allows users to set up and personalize their business and trade using the platform as an e-commerce solution. With this setup, online stores can sell digital products and physical wares as well as services.

Employing around 1,000 people and serving 150+ countries, the company utilizes a staggering number of apps, agencies and technology and design partners. Additionally, an estimated 60,000 merchants avail themselves of BigCommerce services.

BigCommerce Overview

BigCommerce gives users access to over 600 apps dealing with accounting and tax, catalog and order management, CRM, marketing, and payment and security, in addition to shipping and order fulfillment.

This BigCommerce review will show what you can expect when launching your store and growing your business and brand with BigCommerce.


BigCommerce features include marketing strategies to drive online traffic, customer retention and conversion tools, management simplification, and expert support.


BigCommerce marketing strategies concentrate on improving your business ranking in search results by offering the following:

  1. A suite of SEO features such as sitemaps, HTTPs and trademarked metadata for brand recognition for Search Engine Optimization.
  2. Streamlining sales on social media channels with inventory control, price lists and processing of transactions linked to your store.
  3. Integrating your store to sell directly on Amazon, eBay, Facebook Marketplace, Google Merchant Center, or Instagram. BigCommerce product reviews show that this strategy is particularly successful.
  4. Creating an on-site blog.
  5. Selling gift vouchers and coupons.
  6. Advertising on Google Shopping.

Customer Retention and Conversion

BigCommerce’s customer retention and conversion features include multiple aspects:

  1. BigCommerce website building services include templates and out-of-the-box store themes loved by top website builders. You can use the page builder to customize drag-and-drop text, trademarks, and content to design each page.
  2. A dedicated SSL support promotes easy and fast checkout pages with conversion boosting features such as alternative offers or gift cards, discounts, and CMS.
  3. Avoid abandoned carts by using automated email marketing services to follow up and convince browsers to complete sales, potentially including coupons or discounts as an added incentive. BigCommerce user reviews reiterate the usefulness of this function.
  4. Use the Google AMP functionality and Automated Image Optimization Akamai Image Manager to engage browsers and improve site experience.
  5. Simplify email marketing by connecting to popular email automation services such as MailChimp and Listrak.


BigCommerce is lauded as the fastest way to market your store and launch a new business. Services such as Solutions Architecting, Data Migration and Implementation Project Management are invaluable to your startup, eliminating the need to host your own website.

NOTE: BigCommerce provides unlimited file storage space and bandwidth, which many BigCommerce platform reviews highlight.

Here’s what you can do with different management options:

  1. Keep an eye on stock levels and trends (online/offline) by employing inventory management tools.
  2. Create native customer groups to track consumer preferences and trends, giving browsers exactly what they want.
  3. Simplify payment by integrating any of the 65 payment gateways and using the POS functionality. Integration with PayPal, Stripe, Authorize.net and others is supported, as well as digital and mobile wallet transactions in multiple currencies.
  4. Integrate with third-party shipping services like ShipEasy or ShipStation to seamlessly manage product delivery.
  5. Launch your personalized store easily using Page Builder.
  6. Use BigCommerce for WordPress to enjoy flexibility and catalog management.


Support remains one of BigCommerces’s prime advantages, as BigCommerce support reviews applaud their commitment to putting the customer’s needs first. In this respect, BigCommerce allows you to:

  1. Access 24/7 in-house support via chat, mail or phone for technical assistance.
  2. Avail yourself of virtual training with launch coaches and guidance from start to finish to ensure your a successful launch.
  3. Consult with certified SEO coaches on strategies to bring your business to the attention of potential shoppers.
  4. Request a comprehensive audit of your website to benefit from recommendations made by conversion rate optimization expert coaches.
  5. Utilize BigCommerce University together with your dedicated Success Manager and other services to reach your hosted e-commerce goals.

BigCommerce Plans and Pricings

Reviews of BigCommerce subscription options mention a free 15-day trial available to new users before committing to one of four possible paid plans. Users can pay monthly or qualify for a 10% discount on Plus and Pro annual plans.

No transaction fees are charged on any paid accounts.


The Standard Plan is a good place to start using BigCommerce products, as it gives you unlimited staff accounts, marketplace and social integration, single-page checkout, free sitewide HTTPs dedicated SSL, and access to the BigCommerce mobile app.

Users receive special credit card rates from PayPal (2.59% + $0.49/transaction), and can use a series of POS providers and payment gateway integrations to process <$50k annually, which is greatly appreciated in BigCommerce reviews.

Additional benefits include 24/7 technical support, product ratings and reviews, as well as real-time shipping quotes.

Features Standard
Price $29.95/month
1-Click Upsells No
Landing Page Builder Yes
Product Export / Import Yes
Product Search No
Ratings and Reviews Yes
Real-Time Shipping Rates / Tracking Yes
SEO Tools Yes


BigCommerce Plus Plan includes all the benefits of the Standard Plan and more, including the permission to process up to $180k per annum and access to tools to create customer groups and segmentation and manage cart recovery. You can check out BigCommerce user reviews for more information on what this plan offers.

Additional features include persistent cart management and stored credit card facility, as well as special PayPal rates (2.35% + $0.49/transaction).

Features Plus
Price Monthly subscription of $79.95, and $71.95/month if paid annually
1-Click Upsells No
Landing Page Builder Yes
Product Export / Import Yes
Product Search No
Ratings and Reviews Yes
Real-Time Shipping Rates/Tracking Yes
SEO Tools Yes


In addition to all the benefits included in the aforementioned plans, a BigCommerce Pro subscription also allows faceted search product filtering and custom SSL, as well as including Google Customer Reviews on your site.

PayPal rates are calculated at 2.05% + $0.49 per transaction, and the sales limit is set at $400k annually.

BigCommerce store reviews regard the Pro Plan as the best value for money for scaling business.

Features Pro
Price Monthly subscription of $299.95, and $269.95 if paid annually
1-Click Upsells No
Landing Page Builder Yes
Product Export / Import Yes
Product Search Yes
Ratings and Reviews Yes
Real-Time Shipping Rates / Tracking Yes
SEO Tools Yes

BigCommerce Pros and Cons

Here’s what its major pros and cons are:


  • SEO optimized
  • In-built features for SaaS customization, marketing and site-launching
  • Easy-to-use page builder
  • 24/7 technical support and coaching services
  • 15-day free trial
  • Superb customer support
  • Multi-channel third-party integration


  • Limits on online sales
  • Non-flexible product categorization
  • No 1-click upsells

BigCommerce Customer Reviews

As BigCommerce is widely used in many countries, reviews of the platform are prolific—we consulted critiques on Trustradius, g2.com, Trustpilot, and BBB to get feedback from users.

Comments are mostly positive, praising BigCommerce’s highly intuitive page builder and amazing technical support and guidance with website building services and how to market your store.

NOTE: BigCommerce is not accredited by the Best Business Bureau, but is rated A+.

On the other hand, the most recent Trustpilot reviews feature BigCommerce complaints about limitations on flexibility and inadequate customer support as related to account queries, recurring subscriptions, and refunds.

Privacy and Security Policy

BigCommerce upholds strict security and privacy policies, the details of which are incorporated into their Terms of Service document that’s signed when joining up.

  • BigCommerce adheres to the required Privacy Shield Principles for handling and safekeeping of clients’ personal information.
  • BigCommerce is ISO / IEC 27001:2013 & PCI DSS 3.2 Level 1-certified.
  • Personal and financial data is secured by file integrity scanners and firewalls.
  • The site provides all stores with 256-bit SSL encryption and HTTPS.


In select reviews, BigCommerce falls short on some key features, so it’s important to know which trustworthy alternatives for hosting VPS and creating sales funnels you can turn to for features more suitable for your needs. Whether your business needs more flexibility or a more affordable platform, there are multiple options to keep in mind:

Bigcommerce vs Shopify

As far as built-in sales tools are concerned, BigCommerce beats out Shopify. However, Shopify excels at providing more customization options, it’s easier to use, and it achieves a much higher customer satisfaction score.

BigCommerce vs Magento

In this showdown, there are many criteria to consider:

BigCommerce boasts 24/7 tech support, free POS functionality, automatic security updates and SSL certification, as well as varied pricing plans to choose from.

On the other hand, Magento offers unlimited personalization options, creative freedom, and access to over 3,000 apps and payment integrations.


In our expert opinion, BigCommerce services can go nowhere but up. Although it lacks some key sales features like 1-click upsells and customization options, it gets the job done.

Both startups and established enterprises can benefit from BigCommerce’s features useful for marketing, conversion of sales and management, as well as comprehensive customer support.


Can I add reviews to my BigCommerce site?

Reviews can be added onto any site by means of a customer review widget. Simply paste into the site template, customize, and authorize publication to sales pages, About Us page, or anywhere it could boost ratings and build your brand.

How to set up reviews on BigCommerce?

Setting up reviews on your BigCommerce hosted e-commerce site is very simple. Go to Advanced Settings on your dashboard, click on the Comment tab, check the Product Reviews box to enable reviews, and Save your changes.

How to have reviews on the BigCommerce website showing up on Google?

Making your Google Customer Reviews visible online makes for a good marketing strategy, and adding BigCommerce reviews isn’t that difficult! First, ensure you have a verified Google Merchant Center account primed to receive customer reviews. Next, open your BigCommerce control panel, select Marketing, and enter merchant ID, shipping and delivery info, and where you‘d like the Google badge to be displayed on your storefront. Complete the form, Activate and Save changes.