Most Efficient Apps for Real Estate Agents in 2022

Buying or selling property is a complicated business, even for real estate agents. But with access to the best apps for real estate agents, buying and selling have never been easier. So what should the app be able to do, and how do you choose the best one?

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1. Zillow Premier Agent App

Zillow is a user-friendly app for real estate agents offering unique features like agent routing, marketing tools, CRM listing, etc. It does not charge any additional fees and offers comparative market analysis to help you determine the right price for a property. Full Review

  • Fees aren’t taken out at closing
  • No additional fees for listing properties
  • User-friendly app
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Zillow is a user-friendly app for real estate agents offering unique features like agent routing, marketing tools, CRM listing, etc. It does not charge any additional fees and offers comparative market analysis to help you determine the right price for a property. Full Review

Features

4/5

Usefulness

4/5

Ease of Use

4/5

Pricing

3.5/5

2. Follow Up Boss

Follow Up Boss is a real estate lead generation app that does not rely on manual data entry. It gathers lead information through sales funnel strategies and email marketing. It also offers other features like campaign management, call logging, etc. Full Review

  • Team centered system
  • Customer support via phone and online chat
  • Numerous integrations available
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Follow Up Boss is a real estate lead generation app that does not rely on manual data entry. It gathers lead information through sales funnel strategies and email marketing. It also offers other features like campaign management, call logging, etc. Full Review

Features

3/5

Usefulness

5/5

Ease of Use

3.5/5

Pricing

3/5

3. BombBomb

BombBomb offers multiple features like video creation and unlimited storage to help you optimize your videos. It is a beginner friendly app that makes interactions with customers more humanized and personalized leading to increase in sales. Full Review

  • Perfect for beginners
  • Has numerous customization options
  • Great for email engagement
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BombBomb offers multiple features like video creation and unlimited storage to help you optimize your videos. It is a beginner friendly app that makes interactions with customers more humanized and personalized leading to increase in sales. Full Review

Features

4/5

Usefulness

4/5

Ease of Use

3.5/5

Pricing

3.5/5

4. Canva

Canva is a popular multi purpose online graphic design tool used to design posters, templates, flyers, and much more. It is suitable for real estate agents to design advertisements. It offers a free version but the paid version is also quite affordable. Full Review

  • Affordable monthly plans
  • Can create business cards and other marketing materials
  • Loads of resources available
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Canva is a popular multi purpose online graphic design tool used to design posters, templates, flyers, and much more. It is suitable for real estate agents to design advertisements. It offers a free version but the paid version is also quite affordable. Full Review

Features

4/5

Usefulness

4/5

Ease of Use

3.5/5

Pricing

4/5

5. Google Analytics

Google Analytics is a leading real estate app used to track the effectiveness of a campaign. It helps in analysing which ads have more reach and the customer base. This makes the advertising more personalized and optimized leading to increase in sales. Full Review

  • Perfect for tracking user behavior
  • Integrates with almost everything
  • Auto tagging features
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Google Analytics is a leading real estate app used to track the effectiveness of a campaign. It helps in analysing which ads have more reach and the customer base. This makes the advertising more personalized and optimized leading to increase in sales. Full Review

Features

4/5

Usefulness

4/5

Ease of Use

3/5

Pricing

3/5

6. FreshDesk

FreshDesk is an all-in-one real estate marketing app that uses features like customer profiling, in-app messaging, and pop-up or live chat query response. It is available at an affordable rate and has good customer reviews. Full Review

  • Has a free plan available
  • Provide instant customer support
  • Can track team’s performance
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FreshDesk is an all-in-one real estate marketing app that uses features like customer profiling, in-app messaging, and pop-up or live chat query response. It is available at an affordable rate and has good customer reviews. Full Review

Features

4/5

Usefulness

3.5/5

Ease of Use

4/5

Pricing

3.5/5

7. DocuSign

DocuSign is a leading transaction management platform. It enables e-signatures of documents which have become quite common nowadays. The app has an excellent customer rating and is offered at an affordable rate. Full Review

  • Easy to use e-sign app
  • Reliable comments and notes section
  • Can create signature groups
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DocuSign is a leading transaction management platform. It enables e-signatures of documents which have become quite common nowadays. The app has an excellent customer rating and is offered at an affordable rate. Full Review

Features

4/5

Usefulness

4/5

Ease of Use

4.5/5

Pricing

4/5

8. Dotloop

Dotloop is an all-in-one real estate app for all your documentation needs. It offers e-signatures, file sharing, form creation and transaction management. It is available at an affordable price and allows users to manage all their documents efficiently. Full Review

  • Can verify signatures
  • Allows for remote communication
  • Easy to organize documents
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Dotloop is an all-in-one real estate app for all your documentation needs. It offers e-signatures, file sharing, form creation and transaction management. It is available at an affordable price and allows users to manage all their documents efficiently. Full Review

Features

4/5

Usefulness

3.5/5

Ease of Use

4/5

Pricing

4/5

9. Trello

Trello is an easy-to-use real estate app offering features like automated email notification system, SSL data encryption, creation and organization of documents. It offers a free as well as a paid version. Full Review

  • Easy to navigate
  • Can move cards from one board to another
  • Keep track of a project from start to finish
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Trello is an easy-to-use real estate app offering features like automated email notification system, SSL data encryption, creation and organization of documents. It offers a free as well as a paid version. Full Review

Features

3.5/5

Usefulness

3.5/5

Ease of Use

4/5

Pricing

4/5

10. CamScanner

CamScanner is one of the most popular document scanning apps. It also offers other features like image pre-processing, text editing, URL encryption, etc. The app is very easy to use and most of the features are available in the free version. Full Review

  • Perfect for scanning business cards or other small documents
  • Paid versions have the opportunity to remove watermarks
  • Free trial available
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CamScanner is one of the most popular document scanning apps. It also offers other features like image pre-processing, text editing, URL encryption, etc. The app is very easy to use and most of the features are available in the free version. Full Review

Features

3.5/5

Usefulness

4/5

Ease of Use

4/5

Pricing

3.5/5

11. Project Color by Home Depot

Project Color by Home Depot is a popular free real-estate app that allows you to conceptualize your vision for a particular place. It offers various color schemes, edits the pictures and automatically corrects the shadows. Full Review

  • Perfect for on-the-go
  • Free to download
  • Automatically corrects shadows
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Project Color by Home Depot is a popular free real-estate app that allows you to conceptualize your vision for a particular place. It offers various color schemes, edits the pictures and automatically corrects the shadows. Full Review

Features

3/5

Usefulness

3.5/5

Ease of Use

3.5/5

Pricing

5/5

12. Aircall

Aircall is a communications app suitable for real estate agents. It can be used on desktops, mobiles, and laptops. The app has an excellent customer rating and supports multiple numbers. It makes it easy for real estate agents to keep in touch with their clients. Full Review

  • Economical VOIP service
  • Supports multiple numbers
  • Automatically identifies time zones
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Aircall is a communications app suitable for real estate agents. It can be used on desktops, mobiles, and laptops. The app has an excellent customer rating and supports multiple numbers. It makes it easy for real estate agents to keep in touch with their clients. Full Review

Features

3.5/5

Usefulness

3.5/5

Ease of Use

4/5

Pricing

4/5

Our Methodology

We carefully looked at multiple real estate agent app advanced features, usefulness, and ease of use to determine which ones are the best. We also considered credible customer reviews and costs, especially value for money. 

Features 

Useful realtor apps give users access to substantial listing sharing, multiple listings service (MLS), customer relationship management software (CRM), real estate lead generation ideas, comparative market analysis (CMA), advertising and marketing tools, and whatnot.

Ease of Use

The top-rated apps for real estate are easy to use and accessible on various platforms. Filters and categories should be customizable and easy to navigate. Bonuses include options to shortlist favorites and a map feature.   

Usefulness

Apps for realtors must incorporate comprehensive, up-to-date information in addition to beneficial guidance and tips. In addition, users should have unlimited 24/7 access to save time and reduce the stress inherent in buying or selling a home.    

Customer Support

A reputable mobile app is only as good as its customer support service. Clients respond positively to professional helping agents and on-the-spot problem-solving. 

Free Trial

To gain a competitive edge, mobile apps for real estate agents offer prospective users a free trial to determine the usefulness of their app. Once the trial period has elapsed, monthly membership becomes applicable. 

Pricing 

Apps for real estate agents can be purchased per single user, multiple agents, or as a team package. Pricing options vary according to the type of software employed, features and application of the app, and the number of integrated and related platforms. 

Customer Reviews

Customer reviews are consulted to estimate the ultimate success of each tool for real estate agents. Additionally, we look at customer satisfaction, recurring complaints, and the grading of credible business rating agencies.

Detailed Reviews

Zillow Premier Agent App
Zillow Premier Agent App
Zillow Premier Agent App

Best for On-Demand Buying and Selling

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  • No additional fees for listing properties
  • User-friendly app
  • Fees aren’t taken out at closing
  • Can have outdated databases
  • No guarantee that leads will convert to clients

Zillow has been operational for over 16 years and is regarded as the best mobile app for efficiently buying, listing, or selling property.

Zillow utilizes data from tax assessors, listing services, and estate brokers to offer a comprehensive service.

Features 

The Zillow Premier Agent App offers:

  • Listing syndication and sharing, improving property visibility
  • Multiple listing services for estimated home values, past sales, imminent foreclosures, and by-owner sales
  • CRM-listing lead scoring platform
  • Advertising and marketing tools
  • Agent-routing according to specialty skills

Special Features

Zillow apps feature Zestimates, a home value modeling tool to determine property market value. Zestimates uses info—such as square footage and amenities, together with professional appraisals and comparative market analysis—to reach an official valuation.

Ease of Use

The Zillow app is user-friendly with advanced features comprising customizable filters, an engaging photo experience, and a complete history of available properties. Agents search via zip code or by pinpointing a location on a map.

Pricing 

We found Zillow pricing structure to be comparable to other realtor apps.

Selling costs 6% of selling price
Closing costs 1 – 2% of selling price
Service charge 2.5% of selling price

Zillow charges no additional fees for listing properties. Customers choose when to conclude transactions and stop paying mortgage premiums. In addition, Zillow deducts the cost of repairs and renovation from home value.

Customer Satisfaction 

Zillow customers are divided on the reliability of this app. Scoring 3.9/5 on Consumer Affairs Reviews, users still bemoan inaccurate, outdated records, and skewed Zestimates. But professional helping agents and customer service get a thumbs up.

Competition Overview

Zillow is one of the best iPhone apps for real estate, applicable to on-demand selling and buying and renting property. But Zillow needs to keep its databases current.

Follow Up Boss
Follow Up Boss
Follow Up Boss

Best for Lead Generation

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  • Numerous integrations available
  • Team centered system
  • Customer support via phone and online chat
  • Doesn’t support desktop
  • More expensive than competitors

Real estate lead generation companies assist realtors in serving their clients’ needs. Follow Up Boss is a team-centred system that allows prompt collection and distribution of real estate leads.

The app automates reminders and leads to agents while activating schedules to keep abreast of text messaging and email generation. These features benefit agents and help to stay organized.

Features

Follow Up Boss features one of the best CRM apps for real estate agents on the market. The application includes:

  • Lead management software for lead generation nurture and referral-source tracing
  • Client-property matching
  • Email marketing
  • Contact management
  • Campaign management
  • Call logging

Ease of Use 

This real estate agent app gives easy access to cataloged activities and databases, enabling immediate, decisive action plans to improve workflow and drip campaigns. Contact management is structured with information available at-a-glance.

Pricing

The app can be utilized as follows:

Grow plan (single user) $69/month Added texting and lead generation tools
Pro Plan (10 users) $499/month Added lead routing, reporting, support, and call recording
Platform Plan (30 users) $1,000/month API access
Free trial Two weeks

Customer Satisfaction 

Customers laud the Follow Up Boss mobile app, which works well on both Android and iOs devices. It’s utilized to keep in contact with clients and learn how to generate commercial real estate leads. But the cost of this mobile app is inflated compared to other apps for real estate agents.

Competition Overview 

Follow Up Boss is one of the best options as far as CRM apps go. Since it doesn’t rely on manual data entry, it gathers lead information through different email marketing and sales funnel strategies. But we found that the app has a limited number of features and insufficient transaction management and lead generation components.

BombBomb
BombBomb
BombBomb

Best for Video Email Marketing

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  • Has numerous customization options
  • Continuous development for new features
  • Perfect for beginners
  • Great for email engagement
  • Videos can fail to upload
  • Reported issues with Microsoft Outlook

To set yourself apart while nurturing customer relations, BombBomb is the way forward. This real estate agent app gives users the tools to record, send, and track video emails to clients, rendering communication more authentic, interactive, and humanized.

Features

The whole concept of BombBomb is rather distinctive. Easy to use on Windows, Mac, iPhone, and Android devices, its features include:

  • Video creation via screen recording on a variety of devices
  • Software delivery and email marketing
  • Analytics capabilities to track thread length, campaign performance, lead generation, and drip campaigns
  • Integration with LinkedIn professionals and social media

BombBomb offers unlimited storage space to optimize video upload and live streaming. Other attractive components include template generator, image library, and CAN-SPAM compliance.

Ease of Use

The BombBomb app is exceptionally user-friendly as far as apps for realtors go. But real estate agents using the web version report malfunction and slow response to the user interface.

Pricing

BombBomb offers a two-week free trial for potential users. Pricing options comprise:

BombBomb Essential  $29/month
BombBomb Plus $49 /user/month
BombBomb for Enterprises (up to 5 users) Consult sales team

Customer Satisfaction

Realtors find BombBomb helpful in building customer relationships in a digital world. It allows for more replies and booked appointments and helps to close deals.

Complaints about BombBomb are few but include unappealing template generation and the lack of a teleprompter feature to reduce retakes of video threads.

Competition Overview

BombBomb is the number one supplier of multi-functional video email software. But comparing the best communication apps for new real estate agents, BombBomb’s single-user subscription is deemed expensive.

Canva
Canva
Canva

Best for Online Graphic Design

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  • Download format includes png, pdf, jpg, jpeg, MP4, and sg
  • Affordable monthly plans
  • Can create business cards and other marketing materials
  • Loads of resources available
  • Doesn’t include a lot of free images
  • Infographics can improve

Canva is an online graphic design tool used for the design of flyers, posters, and more. The app can be used to engage prospective buyers, announce listings, and generate leads. The use of templates, fonts, photos, and videos is fully customizable and promises speedy execution.

Features

Canva is compatible with Mac, Windows and iOs and is superior to other android apps for real estate agents. Features vary according to options (Canva Free, Pro, or Enterprise) and include:

  • Access to thousands of design templates and stock photos with photo enhancement programs
  • Access to videos, audio content, icons, shapes, and stickers
  • Content planner for social media content-sharing, scheduling, and integration
  • Graphs and chart templates to visualize project performance

Special Features

  • Brand Kit to categorize project logos and client details
  • Background remover
  • Canva teams and folders coordinate design projects

Ease of Use

Canva is generally easy to use. But the mobile app has fewer features and is difficult to navigate on a smaller screen. Still, the drag-and-drop user interface of this real estate agent app is first-rate, offering custom-designed input and creativity.

Pricing

The Canva app is free, although a paid version is available at $12.95 / month. Other pricing options include:

  • Canva Pro $9.95/month (annually)
  • Canva Enterprise – price available upon request

Customer Satisfaction

Canva users are happy with the impact Canva-designed products have on property showings. Multilingual functions are a bonus. But customer reviews regard available templates to be general and rigid, and the photo editor is somewhat limited in functionality.

Competition Overview

As far as free RE apps go, Canva is ideally suited to small businesses or brokerages to design advertising material quickly and efficiently. But Canva needs to improve on its mobile app for smaller screens.

Google Analytics
Google Analytics
Google Analytics

Best for Data Collection and Analytics

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  • Auto tagging features
  • Perfect for tracking user behavior
  • Provide detailed demographics
  • Integrates with almost everything
  • Challenging interface for new usersnterface for new users
  • Picks up scam and spam traffic

Google Analytics is one of the most helpful real estate marketing apps available. It tracks social media sites and applications, videos, and web pages to determine the effectiveness of advertising campaigns and interest in listings. The best real estate lead generation companies access Google Analytics to measure the performance of projects in this way.

Features

Google Analytics functionality is far-reaching but basically includes:

  • Analytic intelligence to measure ROI (represented by consumer interest)
  • Conversion of site traffic to enable lead generation (harvesting personal data)
  • Data collection, analysis, and activation to influence marketing strategy
  • Tracking of keywords and third-party referrals
  • Integration with Google partners

Special Features

Distinctively different from comparative free real estate apps available, the Users Flow feature tracks the sequence traffic follows when visiting site pages. Data collected is used to tweak web pages for optimal customer engagement.

Ease of Use

Google Analytics is a complex system of metrics and analytics that can be difficult to understand. But the benefits of learning the ropes far outweigh the difficulties.

Pricing

Basic Google Analytics is free. But a Google Analytics 360 license is available at $150,000 per annum. The 360 version promises more advanced tools and features to mine applicable insights from data.

Customer Satisfaction

Once mastered, Google Analytics is an incredibly useful real estate app. Helping agents enjoy such features as demographic data collection and integration with other Google tools. But we think that the mobile app version is inadequate with insufficient features to be beneficial on the go.

Competition Overview

Google Analytics is uniquely suited to collecting data on the value of drip campaigns and promotional marketing strategies. But it falls short on factoring in junk data from bots in bounce-rate and web metric calculations.

FreshDesk
FreshDesk
FreshDesk

Marketing Feedback

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  • Can track team’s performance
  • Has a free plan available
  • Provide instant customer support
  • All-in-one dashboard to access customer messages
  • Some areas can still be improved
  • Lack of undo option

Real estate lead generation statistics show that prompt replies to queries are crucial for lead generation nurture. FreshDesk is one of the best all-in-one real estate marketing apps aiding real estate agents to give instant responses to leads on multilingual platforms.

Features

FreshDesk subscription options include:

  • Pop-up or live-chat query response
  • In-app messaging
  • Team inbox
  • Lead development
  • Customer profiling
  • IntelliAssign, matching agents to specific enquiries

Special Features

Subscription to FreshDesk gives users access to AI Chatbots that answer customer queries 24/7.

FreshDesk improves integration with such text messaging apps like Whatsapp, Facebook Messenger, and WordPress. Agencies track productivity, manage conversations, and use collected data to improve customer experience.

Ease of Use

The apps for real estate agents are designed to help realtors manage projects and stay organized. FreshDesk is easy to use for on-the-go marketing and proactive customer support. Although initial navigation is difficult, it becomes easier with practice.

Pricing

Additional Chatbot services can be obtained at $75 per 1,000 sessions/month. Complete pricing plans include:

Free $0 Unlimited agents + no Chatbots
Growth $15/user/month annually or $18/month 1,000 Chatbot sessions
Pro $49/user/month annually or $59/month 2,000 Chatbot sessions
Enterprise $79/user/month annually or $95/month 3,000 Chatbot sessions

Customer Satisfaction

Satisfied customers rate the FreshDesk real estate agent app 4.5 5. The intuitive Chatbots and lead development functionality are particularly pleasing in this regard. But despite very few complaints over the past 10 years, experts suggest that FreshDesk bot technology could be improved.

Competition Overview

FreshDesk is one of the go-to marketing apps valuing customer response and feedback. But it lacks conversation filters and functional features across all levels of service.

DocuSign
DocuSign
DocuSign

Best for Transaction Management

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  • Reliable comments and notes section
  • Can create signature groups
  • Easy to use e-sign app
  • Admin control over all signatures
  • Can be quite slow to load sometimes

DocuSign is a transaction management platform credited with pioneering e-signature technology. Utilization of the app simplifies time management while giving quick access to relevant, paper-free documentation. Additionally, customers incur no cost in rendering signatures and populating basic fields for data collection.

Features

DocuSign gives realtors access to one of the most trusted apps for real estate agents. The following basic features include:

  • E-signature capability
  • Contact management
  • Opportunity tracking
  • Transaction management
  • Contract management
  • Integration with zipForm, Dropbox, Google partners, Evernote, and more

Added Features

  • Reusable, customizable document templates with autofill capability
  • Real-time tracking of documents
  • Strikethrough function for editing clauses and texts

Ease of Use

DocuSign is easy, fast, and secure to use. The categorized paperwork makes a variety of signature styles easy to collect and process. In addition, DocuSign Android and iOS apps reduce travel time and printing costs.

Pricing

DocuSign pricing options include:

Cost Added features
Real Estate Starter $10/user/month Basic
NAR Member Exclusive (Realtors) $25/user/month Fields for comments, notifications, reminders

Tracks changes history

In-person signing

Enable editing

Confirm receipt

Document attachment

NAR branding access

Real Estate  $25/user/month Same as NAR Member Exclusive but without zipForm Plus Integration and NAR branding access
Enhanced Real Estate Brokerage Plans Contact Sales Multiple users and teams access

Assigned accounts manager

 

Customer Satisfaction

DocuSign customers rate the app 4.5/5 for ease of use, usability, and value for money. But reviews cite unhelpful, unresponsive customer support. And because DocuSign is not legally permissible in all US states, it limits its appeal.

Competition Overview

DocuSign simplifies transaction management more than similar highly-rated real estate apps. It can, however, benefit from improving editing and deletion options to streamline signature acquisition.

Dotloop
Dotloop
Dotloop

Best for Transaction Management

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  • Well-planned interface
  • Easy to organize documents
  • Allows for remote communication
  • Can verify signatures
  • Reports can be a bit more detailed
  • Some reported defaults in document format

Dotloop is one of the most user-friendly applications for real estate agents. The app provides an all-in-one solution to complex form-creation, transaction management, and e-signing practices.

Dotloop is compatible with all mobile devices and easy to use from anywhere. Specified features allow for agent collaboration, easy sharing of customized contracts, and an automated, streamlined workflow.

Features

Dotloop features include:

  • Transaction management with reminders of transactions and expiration dates
  • Mobile application and tracking of ongoing deals
  • Communication tools to manage contacts
  • E-signature capability and custom branding
  • Quick authentication and security compliance

Ease of Use

Dotloop apps for real estate agents are easy to navigate using categorized loops. In addition, files can be shared with clients and agents, inclusive of all relevant documents.

Pricing

Dotloop Premium is priced at $29 per month. This pricing plan includes unlimited transactions, a document editor, a variety of communication options, e-sign capabilities, etc.

Custom options and added features are available for real estate agents and brokers:

  • Transaction templates
  • Charts and reports
  • Multi-office compliance

Customer Satisfaction

Customer reviews indicate few complaints about Dotloop. On the contrary, users find the app to be a valuable addition to traditional transaction management tools. Unfortunately, customer billing support seems to be lax, which decreases customer satisfaction and faith in the app.

Competition Overview

Unlike similar real estate apps, Dotloop does not have CRM applications. Still, it sells an appealing app with a practical appeal to helping agents and brokers.

Trello
Trello
Trello

Best for Collaborative Project Management

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  • Can move cards from one board to another
  • Easy to navigate
  • All members can have access
  • Keep track of a project from start to finish
  • Workspace boards are limited depending on paid plan
  • iOS app is a bit confusing

Trello is a project management and visual collaboration tool. Android and iOS compatible, it integrates with 100+ entities to enable visual collaboration on long-term projects.

Trello is based on Japanese kantan manufacturing systems. Boards, lists, and cards are used to track, trace, and share ideas at a glance.

Features

The Trello real estate agent app features:

  • Creation and assignment of project priorities and tasks
  • The drag-and-drop capability of double-sided cards for in-line editing
  • To-do lists with calendar alerts
  • Organization of comments, tags, and labels
  • Card archive facility
  • File attachment capability
  • Automated email notification system
  • SSL data encryption

The Collections feature for teams keeps project notes and information catalogued for easy-to-find access.

Ease of Use

Trello is as easy to use as it is to set up. The interface is reactive and smooth and allows for flexible customization of suitable labels and tags.

Pricing

RE apps should be affordable with different price options. Trello complies on both counts.

Cost Added features
Free $0 Unlimited cards and activity log, up to 10 boards per Workspace, unlimited Power-ups per board, 250 Workspace command runs/month, custom backgrounds & stickers, attachments up to 10MB per file & more
Standard $5/user/month (annually) Everything in Free + unlimited boards, advanced checklists, custom fields, unlimited storage of 250 MB per file, 1,000 Workspace command runs a month, single board guests and saved searches
Premium $10 Everything in Standard + dashboard, timeline,  Workspace table, calendar & map view, unlimited Workspace command runs, admin and security features, Workspace-level templates, collections, observers, and more
Enterprise $17.50 Everything in Premium + organization wide permissions, organization visible boards, public board management, multi-board guests,  and more

Customer Satisfaction

Users of mobile apps for real estate agents love Trello’s searchable database and accessible interface. It’s fun to use and improves productivity, time management, and collaborative brainstorming. Added extras include an aesthetically appealing workspace and layout.

Negative reviews on Trello mention the absence of Gantt charts progress tracking and complex editing and deleting processes.

Competition Overview

Trello excels at providing an eye-catching, easy-to-use platform for teams’ project collaboration. But fine-tuning editing and automation can be a significant improvement.

CamScanner
CamScanner
CamScanner

Best for Document Scanning

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  • Paid versions have the opportunity to remove watermarks
  • Perfect for scanning business cards or other small documents
  • Free trial available
  • Not for lengthy documents
  • Captured image can include shadows

CamScanner promotes invaluable phone apps for real estate agents, which allows for quick scanning and sharing of documents that may close deals.

The Optical Character Recognition (OCR) technology utilized by the app makes CamScanner stand out from similar android apps for RE agents.

Features

CamScanner has a host of unique features:

  • Image pre-processing for digitizing documents into PDF format
  • Text editing
  • Auto enhancement feature for text and images
  • Text-extraction from images
  • URL encryption
  • Automated cloud upload

CamScanner enables the creation of unlimited folders to an excess of 10GB storage (subject to terms and conditions). Other unique capabilities include HD resolution, ID scan mode, collage function, and e-signature capability.

Ease of Use

Users of CamScanner have quick access to documents via a keyword search option. This—together with a good interface and orientation-and-rotation controls—makes the app easy to use.

Pricing

As far as paid versions of tools for real estate agents go, CamScanner offers a Premium account for $49.99 per year. Downloading the app is free with a free trial available to first-timers.

Customer Satisfaction

CamScanner users have had concerns about third-party malware installation via the app in the past. But it’s still lauded by realtors and estate brokers for its practicality and reliability.

CamScanner is regarded as expensive for personal use. Another issue is that it lacks integration capability with cloud storage—unlike other android apps for real estate agents—such as Google Drive and OneDrive.

Competition Overview

CamScanner helps in scanning documents on the run. And removing the watermark from scanned documents may generate more users

Project Color by Home Depot
Project Color by Home Depot
Project Color by Home Depot

Best for Home Staging

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  • Free to download
  • Perfect for on-the-go
  • Automatically corrects shadows
  • Color match from different devices might differ
  • Lacks some key functional features

Have you ever wondered how to do an open house? To sell property, realtors need to stage living areas to entice prospective buyers. So maintenance on painting and other minor repairs may be necessary. Project Color by Home Depot empowers real estate agents the freedom to explore creativity from an Android, iPhone or iPad.

Features

As one of the free real estate apps available to agents, Project Color enables you to browse color schemes, search for inspirational ideas, and conceptualize your vision in a particular space.

Simply enable live view or take a picture. The app corrects shadows and angles before projecting ideas into a room. You can also match and find the name or code of the color you prefer. Then, save favorites for later or order paint directly from Home Depot.

Ease of Use

Using the Project Color app is simple in theory but appears to be more challenging in practice. Although the actual interface is easy to use, results are not always satisfactory.

Pricing

Project Color by Home Depot is free to download from Google Play or App Store.

Customer Satisfaction

Customers who downloaded the Project Color mobile app from the App Store give it a 4.5/5. But those who obtained it from Google Play complained about the color match function being unreliable and serious app glitches. Similarly, we preferred the app before the most recent upgrade for practicality and usefulness.

Competition Overview

RE marketing apps (like Project Color) take the stress out of property showings and redecorating. Project Color has the potential to be an excellent app but lacks reliable functionality of features, such as matching colors to a photographed space.

Aircall
Aircall
Aircall

Best for Integrated Communication

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  • Automatically identifies time zones
  • Can set specific goals
  • Economical VOIP service
  • Supports multiple numbers
  • Aircall has some reported connection problems
  • Some area codes are missing

Aircall is an integrated phone system based in the cloud. It can be used on desktops, laptops, and mobile devices and is compatible with CRM apps and Helpdesk tools. One of the best communication apps for new real estate agents, Aircall uses VOiP numbers to enable dialing from any location.

Features

Aircall features include:

  • Basic communication with phones and desk-to-desk among team members
  • Individual software download with extension to a standard browser
  • Automated predictive voice calls, voicemail, and email from an interactive menu
  • Skill-based routing to agents
  • Daily activity summary with session context notes
  • Administrator access to ensure customer satisfaction
  • Performance analytics

Ease of Use

In comparison to other communication apps for real estate agents, Aircall is reliable and easy to use. Inbound call screen pop-ups assist in identifying caller details, while speech analytics examine the probability of success.

Pricing

Aircall is available in three different pricing options:

  • Essentials at $30/user/month (annually) up to three users
  • Professional at $50/user/month (annually) up to three users
  • Customizable pricing options designed to grow business

Professional subscription includes the use of a power dialer, a live feed option, and more.

Customer Satisfaction

Aircall merits a good BBB rating as one of the top real estate apps. Trustpilot similarly grades Aircall 4.5/5, with reviewers lauding the appealing app interface and practical functions.

Negative reviews dislike slow query response times and dropped calls—perhaps due to WiFi efficiency.

Competition Overview

Aircall excels at connecting helping agents with customers via phone calls, emails, instant messaging, and conference calls. But it falls short on providing prompt customer support and solutions.

Best Apps for Real Estate Agents – Buyer’s Guide

With many innovative apps available to real estate agents, choosing the right one can be challenging. So how do you go about it?

How to Choose the Most Convenient App for Real Estate Agents

Depending on the size of your business, your requirements may differ. Consider functionality and the integration capability of the models you select.

  • Individual or Shared Use

Real estate brokers employ helping agents to work individually or in teams. Suitable apps for real estate agents can enable collaborative workflow and shared ideas. But keep in mind that apps for multiple users may cost more.

  • Purpose

Mobile apps for real estate are varied and perform many functions. Select the app that meets your particular purpose, be it transaction management, marketing, communication, or lead generation.

  • Variety of Features

App functions are diverse and all-encompassing. Be sure to choose the app that does what you want it to do. For instance, if you intend to manage contacts better or communicate with your customers, a scanner or color browser won’t achieve the desired result.

  • Ease of Use

Realtors use real estate apps to simplify their tasks. Ease of use is vital to avoid added stress and frustration. Therefore, a simple, easy-to-navigate user interface is preferable.

  • Integrations

No realtor application stands on its own. Be sure to select an app that can integrate with popular browsers, social media platforms, and other marketing tools.

  • Practicality

Practicality is essential. If you can complete a task better without using a particular app, you have no practical use for it. So choose carefully to ensure apps accelerate your success rather than impede it.

  • Price

Choosing a product that’s easy on your pocket is essential. If you can acquire all the features you need from a free download, go for it. Let your requirements guide your expendable budget.

  • Free Versions or Trial

To finally make up your mind, try out an app to see if it’s a fit. Be mindful of the trial period so as not to subscribe before you’re ready to commit.

Types of Apps for Real Estate Agents

The real estate business is a complex web of lead generation, marketing, staging, and keeping tabs on productivity. Note four apps below to manage projects.

  • CRM Apps

Customer Relationship Management apps arm realtors with tools to track customer interactions and relationships. These apps include listing resources, transaction management programs, organizational tools, and communication services.

  • Marketing Apps

Marketing apps are geared to catch consumers’ attention and communicate property showings and listings. Additionally, a good market strategy with analytic components can dissect market trends and allow for adaptations to inefficient campaigns and policies.

  • Lead Generation Apps

Without leads on prospective clients, realtors would be out of a job. Top real estate apps feature tools to attract clients interested in buying, selling, or renting property. Realtors follow up and nurture the leads generated until customers are ready to commit.

  • Productivity Apps

Keeping an eye on employee productivity and conversion rates is essential to the bottom line of any business. In real estate, productivity apps are used to save time, adhere to expiration dates, and enable prompt, efficient communications between realtors and customers.

Benefits of Using Several Different Apps

Using several different tools for real estate agents concurrently is wise business practice. Note four benefits below of using several different apps.

  • Building Relationships Through Communication

Serving customers and helping them find their dream home is the ultimate goal. Real estate apps allow for direct, interactive communications with buyers and sellers. As a result, customers can be targeted more directly and timeously, ultimately leading to closed deals and commission earned.

  • Increase Market Reach

We live in a digital age where everything is transacted online. The best mobile app gives clients access to listings, 3D visualization of homes, contract details, and extends the reach of your market.

  • Brand Recognition

Building your brand is vital. Users happy with your app’s interface, navigation, and content will refer you to other prospective clients, ultimately generating more leads.

  • Efficient Transacting

Transaction management software assists realtors to close deals fast and efficiently. These apps help to stage open houses, plan market strategies, and even track expenses.

Top-Rated Apps for Real Estate Agents at a Glance

App Price range Free trial Features Best for
Zillow Premier Agent App Commissions on sales price n/a
  • Listing and syndication
  • CRM
  • Marketing
  • On-demand buying and selling
  • Zestimates
Follow Up Boss Grow Plan: $69/month

Pro Plan:

$499/month

Platform: $1,000/month

Yes
  • Lead management
  • Client contact management
  • Campaign management
  • Email marketing
  • Lead generation
BombBomb Essential: $29/month

Plus: $49/user/month

Enterprise: Contact sales

Yes
  • Video creation
  • Software delivery
  • Mail marketing
  • Analytic metrics
  • Professional integration
  • Video email marketing
Canva Paid version: $12.99/month

Pro:

$9.95/month (annually)

Enterprise – price upon request

Free version
  • Design and transaction templates
  • Content planner
  • Brand kit
  • Teams application
  • Online graphic design
Google Analytics Google Analytics 360:

$150,000/year

Free version
  • Analytic intelligence
  • Data collection
  • Keyword tracking
  • Data collection and analytics
FreshDesk Free: $0

Growth: $15/month/user

Pro: $49/month/user

Enterprise: $79/month/user

Free trial
  • Chatbots
  • Lead development
  • IntelliAssign
  • In-app messaging
  • Team inbox
  • Marketing feedback
DocuSign RA Starter: $10/month/user

NAR members:

$25/month/user

Real Estate:

$25/month/user

Real Estate Brokers: Contact sales

No
  • E-signature
  • Opportunity tracker
  • Contact and contract manager
  • Transaction management
Dotloop Premium: $29/month/user

Customized rates (agents and brokers)

No
  • Transaction management
  • E-signing
  • Communication
  • Form creation
  • Transaction management
Trello Free: $0

Standard: $5/month/user (annually)

Premium: $10/month/user

Enterprise: $17.50

Free version
  • Project design
  • To-do-list
  • Card archive
  • Automated email marketing
  • SSL data encryption
  • Collaborative project management
CamScanner Premium: $49.99/annum Free download
  • Image pre-processing
  • Text editing/ extraction
  • Auto enhancement
  • Cloud upload
  • Document scanning
Project Color by Home Depot Free Free download
  • Color visualisation
  • Home staging
Aircall Essential: $30/month/user

Professional: $50/month/user

No
  • Software download
  • Automated communications systems
  • Agent routing
  • Performance analytics
  • Integrated communication

Conclusion

Mobile applications for real estate agents simplify project management, transaction turnaround, lead generation, marketing, and customer management. Choose the one (or two) that suit your needs and reap the rewards.

FAQ

What’s the best real estate app?

There is no single app that can be regarded as the best. Zillow is considered best for finding homes to buy or rent, while Dotloop, for example, may give you the edge on transaction management. Select the apps that will make life easier for you.

Which real estate app is the most accurate?

A mobile app is only as accurate as the data used to propagate the field. Provided that databases are kept current, most estimates and listings should pan out. Ask your realtor to help verify answers to your real estate queries.

Is it better to use one or more different real estate apps?

Using a variety of the best apps for real estate agents is the way to go. Select apps that will assist you in communication, management, and analytics. Cover all the bases by adding a tool to aid marketing and automation of systems.